We can turn Land Rovers from this...to this

Gazette: Jamie Shaw Jamie Shaw

AN iconic Land Rover Defender, a make which is a firm favourite of the Royal Family, has been given a touch of Essex class with an £89,000 makeover.

The ride was “pimped” by Colchester-based company Carisma Auto Design.

The firm, which is based on the Whitehall Industrial Estate, kitted out the Land Rover, which is known for its powerful off-road driving, but has a basic interior, with a drinks cabinet, fridge, computers and a state-ofthe art sound system.

Gazette:

It also has dimmable mood lighting, crystal glassware and wi-fi.

The interior is decorated in Connolly hide and the ceiling and side panels are finished in a quilt trim.

The car, which has been named the Carisma Defender D1, belongs to a farmer who has asked not to be identified.

He approached the company and asked staff to design the one-off model.

Gazette:

He paid £89,000 to have the interior completely designed, on top of the original car sale price of about £28,000.

Carisma Auto Design’s sales and marketing manager Clive Drake said: “The Land Rover Defender is an iconic British vehicle with legendary off-road capability.

“One day a client came to me wanting a vehicle that had all of the capabilities of the Defender, but with an interior ambience of a Range Rover with the feeling of pure exclusivity of a Rolls- Royce.

“The Carisma Auto Design conversion of the Defender was born.

“Satisfying special and unusual requests is a key part of our specialist skills and services.

Clients come to us because they know we can achieve the impossible and deliver a vehicle to them that exceeds their expectations.

“Trust me, we’ve been asked to incorporate some truly outlandish features, but we still manage to integrate them seamlessly into the vehicle’s interior.”

Carisma Auto Design was set up in 1998 to restore classic and custom cars.

In recent years, it has started to convert newcars into creative designs and its client list includes celebrities and top businessmen and women.

Comments (12)

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10:33am Fri 17 Jan 14

gary@euroloo.com says...

Wow, I was seriously considering purchasing a Twisted Land Rover but may have to check these guys out first as only local in Colchester? Interiors look top draw, be good to see some actual exteriors shots?
Wow, I was seriously considering purchasing a Twisted Land Rover but may have to check these guys out first as only local in Colchester? Interiors look top draw, be good to see some actual exteriors shots? gary@euroloo.com

10:37am Fri 17 Jan 14

Bert_Stimpson says...

There's no money in farming (allegedly).
There's no money in farming (allegedly). Bert_Stimpson

12:12pm Fri 17 Jan 14

HARRY438 says...

Pimped!
Pimped! HARRY438

1:50pm Fri 17 Jan 14

Say It As It Is OK? says...

Bert_Stimpson wrote:
There's no money in farming (allegedly).
Many farmers use cheap, immigrant labour who aren't even paid minimum wage so they have the cash to squander on such luxuries.

Looks a good job on the Land Rover though!
[quote][p][bold]Bert_Stimpson[/bold] wrote: There's no money in farming (allegedly).[/p][/quote]Many farmers use cheap, immigrant labour who aren't even paid minimum wage so they have the cash to squander on such luxuries. Looks a good job on the Land Rover though! Say It As It Is OK?

3:31pm Fri 17 Jan 14

wardyt says...

This is not news, its a bl00dy advert.
This is not news, its a bl00dy advert. wardyt

3:34pm Fri 17 Jan 14

HARRY438 says...

Bert_Stimpson wrote:
There's no money in farming (allegedly).
Wind farmer.
[quote][p][bold]Bert_Stimpson[/bold] wrote: There's no money in farming (allegedly).[/p][/quote]Wind farmer. HARRY438

5:05pm Fri 17 Jan 14

A Very Private Gentleman says...

Landrover Defenders should be left as they are the best 4x4 in the world.

If people have the money then CARISMA is the best outfit in the UK to have a Job done on your car

The "My Ride UK" show was a testament to their expertise and success.

Defenders are still great cars whether converted or not

RST of West Mersea are also great rebuilders of Landrovers.
Landrover Defenders should be left as they are the best 4x4 in the world. If people have the money then CARISMA is the best outfit in the UK to have a Job done on your car The "My Ride UK" show was a testament to their expertise and success. Defenders are still great cars whether converted or not RST of West Mersea are also great rebuilders of Landrovers. A Very Private Gentleman

7:34pm Fri 17 Jan 14

Catchedicam says...

More money than sense
More money than sense Catchedicam

3:21am Sat 18 Jan 14

Boris says...

It's obvious that rich farmers are not paying enough tax.
Farmers are among the few categories of people who should be allowed to have a 4x4, but this monstrosity is obviously not meant for use on a farm. I hope it is not being put down in the farm accounts as a business expense.
It's obvious that rich farmers are not paying enough tax. Farmers are among the few categories of people who should be allowed to have a 4x4, but this monstrosity is obviously not meant for use on a farm. I hope it is not being put down in the farm accounts as a business expense. Boris

10:24am Sat 18 Jan 14

Fellulah69 says...

Nice free advertising i see.
Nice free advertising i see. Fellulah69

3:52pm Sat 18 Jan 14

blockpaver says...

Why????????
Why???????? blockpaver

5:55pm Sat 18 Jan 14

Skinner1963 says...

Farmers have land rovers and 4x4 vehicles for practical reason , they are built to be able to go off road and cope with farming life. Farmers (if they had the money) would not invest in these refurbishments. It's for those who drive land rovers because they enjoy driving and blocking town roads.
Farmers have land rovers and 4x4 vehicles for practical reason , they are built to be able to go off road and cope with farming life. Farmers (if they had the money) would not invest in these refurbishments. It's for those who drive land rovers because they enjoy driving and blocking town roads. Skinner1963

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