A YOUNG boy suffered a suspected broken leg after a collision involving a car in a busy road where campaigners have called for safety improvements.

Police officers, an air ambulance and the ambulance service attended the scene shortly after 3.30pm on Thursday to reports of the incident near the Greyhound pub in Wivenhoe High Street.

The force now says its inquiries are ongoing after the boy suffered a suspected broken leg and was taken to Colchester Hospital for treatment.

A police spokesman said: “We need anyone who saw anything or has any CCTV, dash cam, or doorbell footage to contact us.”

A spokesman for the East of England Ambulance Service Trust added: “EEAST was called to the High Street in Wivenhoe following reports a young boy had been hit by a car.

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“An ambulance, senior paramedic in a support vehicle and the Essex and Herts Air Ambulance were sent to the scene. The patient was transported by land to Colchester Hospital for treatment.”

Wivenhoe and Essex county councillor Mark Cory said more must be done to protect pedestrians in the town following the incident.

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He said: “Thank you to those people who looked after the boy, who sadly got a number of injuries which, thankfully, I’ve heard are not life-threatening.

“A number of residents reacted quickly and were there to help him which we are all grateful for.

“Sadly it shouldn’t have to be the case accidents happen and we definitely need more support, so I am hoping I can put pressure on Essex County Council to put in proper speed reduction techniques.

“There are a lot of pedestrians there and lots of crossing, particularly outside the pub.

“The landlord believes it’s been an issue for a long time which hasn’t been addressed.”

Mr Cory now says he wants politicians to make a site visit so they can understand the need for safety measures.

He added: “We have 20mph zones which start just lower than where the accident occurred, however it is not properly enforced and has never been fully finished due to historic arguments.

“It is going to be tough but it is something I am pursuing.”