A new Aldi store in Colchester has opened to customers for the first time.
Olympic champion Beth Shriever cut the ribbon alongside pupils from Friars Grove Primary School when the store at Stane Park opened this morning.
The store replaces the pre-existing store on London Road and will be run by manager Karl Mitchell, along with a team of 35 employees.
Marie King, who is an Aldi store assistant, helped open the store. Mr Mitchell wanted to commend her courage while she undergoes cancer treatment.
Store manager Karl Mitchell with Olympian Bethany Shriever at the Grand opening of Aldi Colchester
Beth gave away complimentary bags of fresh fruit and vegetables to the first 30 customers and gave an assembly for pupils at Friars Grove Primary School.
Read more >> Opening dates for new B&Q, Aldi and M&S stores at £60m retail park revealed
Mr Mitchell said: “It’s been a wonderful morning here at the opening of Aldi Colchester. It was lovely to welcome our customers into the new store, and I look forward to meeting more of the community in the coming weeks.
Store manager Karl Mitchell with Olympian Bethany Shriever and staff members at the Grand opening of Aldi Colchester
"I’m also thrilled that we’ve been able to support Friars Grove Primary School through our partnership with Team GB.”
Beth added: "“I’ve had a fantastic time opening the new Aldi this morning. It was an honour to officially open the store and welcome customers inside for the first time.
Olympian Bethany Shriever greeting members of the public at the Grand opening of Aldi Colchester
“It was great to speak with the children at Friars Grove Primary School about the importance of eating healthily and how it can be fun to plan and prepare meals as a family. Hopefully I’ve also managed to inspire the pupils to keep active and try different sports.”
Olympian Bethany Shriever at Friars Grove Primary school 18th November 2021
The £60million Stane Park complex is already home to B&Q and an M&S Foodhall is due to be opened as part of the major development early next year.
Aldi will be open from 8am to 10pm Monday to Saturday and 10am to 4pm on Sunday.
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