SHOCKED customers got to meet an Apprentice winner while doing their shopping yesterday.

Tom Pellereau, who won the series last July, was in the Sainsbury's store in Stanway promoting his s-shaped nail file, the Stylfile.

As well as explaining to shoppers the benefits of his product, Tom, 33, also autographed files and posed for photos.

Tom said: "I have loved meeting people from Colchester and talking to them about the product, and thanking them for their support.

"I was passing by and used the petrol station a few weeks ago, and stopped to see if my product was on the shelf. The manager came over and invited me back, so here I am.

"People are lovely and it is nice to hear when people say 'I'm glad you won'."

Manager Cole May said: "Tom has been fantastic coming in, we know his time is very precious to him and he has given up his Saturday for us. We are immensely grateful.

"There was a lot of hustle and bustle around him even after a short space of time."