THERE was magic in the air at the launch of Newsquest’s new luxury magazine.

Magician Michael J Fitch was on hand to wow guests at the launch of Life and Home in Essex Magazine.

The event took place at Play Golf in Colchester and members of the sales and editorial team spoke about the initiative and the ways it could be a successful advertising platform, as well as an entertaining publication.

There was also a hog roast and buffet and guests enjoyed a glass of bubbly while mingling in the sunny weather.

The free magazine, which will be delivered directly to specific homes in north Essex in August, is a new venture for the company which also publishes the Gazette.

It will feature information on high end shops, motor dealerships, as well as outdoor pursuits, such as sailing, plus much more.